Alcon
Alcon have been at the forefront of motorsport braking for over 30 years. Between 2016 – 2020 I worked with Alcon’s Marketing Team on modernising their brand style, including a new product catalogue and promotional material.
Design Work
- Design and layout of the product catalogue and promotional brochures.
- Planning content with the marketing team.
- Liaising with printers and readying print-ready files.
- New logo design for ProSystem.
Project Impact
- Modernised Alcon’s brand identity to reflect their high-precision, performance-driven motorsport heritage.
- Created a cohesive brand system with the product catalogue, and brochures, elevating Alcon’s marketing collateral.
- Streamlined design-to-print workflows by managing content planning and print production.
Alcon
Alcon have been at the forefront of motorsport braking for over 30 years. Between 2016 – 2020 I worked with Alcon’s Marketing Team on modernising their brand style, including a new product catalogue and promotional material.
Design Work
- Design and layout of the product catalogue and promotional brochures.
- Planning content with the marketing team.
- Liaising with printers and readying print-ready files.
- New logo design for ProSystem.
Project Impact
- Modernised Alcon’s brand identity to reflect their high-precision, performance-driven motorsport heritage.
- Created a cohesive brand system with the product catalogue, and brochures, elevating Alcon’s marketing collateral.
- Streamlined design-to-print workflows by managing content planning and print production.
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